Maya El-Bortol

Founder & Director

Meet Maya - the owner and operator of Sparkle by Maya, established in 2017. Maya’s love for beauty began at a young age when she first completed a Certificate IV in Beauty Therapy. At the age of 16, Maya worked in a busy beauty salon which specialised in eyebrows, makeup and facials. Maya's desire for oral hygiene and care led her to start experimenting on her own teeth, attempting to figure out how she can provide herself with the whitest smile possible. After realising there was a gap for teeth whitening in the beauty industry, she undertook studies to become a qualified teeth whitening technician. Maya offers training workshops all over Australia, as well as her newly released online education which has been a massive hit around the globe after the impact of COVID-19. For the past year and a half, Maya has been training alongside dental professionals all over the world to bring Australia the next big thing - tooth gems. Widely popular in the states, tooth gems are making their way to Australia, thanks to Sparkle By Maya. This has led her to be Australia’s very first tooth gem and adhesives supplier. Maya and her team thrive on providing students the confidence, knowledge and skills to begin this very exciting venture. Sparkle By Maya is the first teeth whitening & tooth gem company Australia wide to open and offer treatments from a salon, as well as Australia's largest teeth whitening and tooth gem wholesaler. Maya and her team thrive on guiding and supporting all students, to ensure that you are never alone in your business venture! If you have any queries, please reach out to us at

Student Testimonials

“Can not recommend Sparkle By Maya enough! Her attention to detail is amazing and communication skills are next level. She allowed me to gain trust in her and the products instantly, once I used them, it was confirmed how truely amazing her brand is. 100% recommend and can’t fault a thing!”

Hannah Claffey

“I’ve attended one day workshop with Maya. She was amazing and provided us with all important information about teeth whitening. Workshop was well prepared from venue, training kit, manual training, gift box and even the food. It was such an eventful experience. Highly recommend for people who wanted to start teeth whitening business!”

Tracey Nguyen

“Wow!! Maya is so passionate about what she does and it really shines through her customer service. As a wholesale customer not only are her products the more effective/reliable and the delivery time is perfect for needing those last minute kits, but the personal relationship she builds is second to none. I know I can ask Maya any type of question or for any business advice and she is more than happy to share her wisdom. Would definitely recommend working with Maya to anyone who has a teeth whitening service/business.”

Maddison Mackie

“I completed the Combined Masterclass on April 12th with SBM. It was so good, Maya is very experienced in her field & runs a very thorough course. Highly recommend.”

Nicole Tooma

“I recently updated my tooth gem course with Maya and I couldn’t be any more happier with how Maya and her team treated me! Amazing customer service and I highly recommend for anyone wanting to learn teeth whitening or tooth gem applications.”

Emma Envy

“Highly recommend Sparkle By Maya! Gave us such an informative and professional course and I loved every single bit of it! The kit is also amazing and has great products in it, thank you for helping me through my journey in my business too.”

Aisha Ganatra

“I would highly recommend doing the teeth whitening course with Sparkle By Maya as she demonstrated and provided in depth information and steps on how to do the procedure and had a live model for us to practice on! I left the course confident with no hesitation to open my own teeth whitening business!”

Natasha Ianni

“Did both my gem and whitening courses with these gorgeous girls it was an amazing experience and very informative loved every minute of it they were so friendly and easy going they answered every question I had and still do to this day would highly recommend going to do courses with the girls and the products are absolutely amazing!”

Rana Alcharif

“I completed both my teeth whitening & tooth gems training online with SBM. I was very pleased with the structure of both courses and also the support from both Maya & her team. They are great, super friendly and extremely helpful. Their support doesn’t stop once the course is completed. They’re always quick and very efficient at getting back to any questions I may have & I couldn’t be more happy with my decision to do my training through SBM. Oh and let’s not forget about their great products. I would definitely recommend SBM as you won’t regret it. Thank you girls, you guys are superstars”

Christine Mitrevska

Would you like more information?

If you have any questions regarding our online educational courses, please leave your email below and we will be in touch!